It was a pleasure and honor to speak at WordCamp Philly this year! Attending and speaking at WordCamp’s is always a great opportunity to meet the local community and share ideas with other WordPress Designers and Developers.
It was my first time at WordCamp Philly and Brad, Liam, Doug, April and the rest of the organizers and volunteers did an amazing job! The sessions were well curated and the hallway-track was a great opportunity to make new friends.
This year I spoke about User Experience and WordPress. Everybody is always talking about User Experience, but what is it and how can you improve the usability and user experience of your website today? I shared practical, real-world examples and tips to boost your WordPress design skills. The premise is, to not just build pretty websites, but to make smart design decisions and add UX best practices to your workflow. Asking questions like: Do I really need a large slider on my homepage? Are there clear nav menus and Calls-to-Action to guide my visitors? How does my site displays on other devices? A good UX job continues after launch using Google Analytics and other tools to analyze and iterate.
Here are my slides from the presentation:
Don’t Just Build Pretty Websites — UX in the Real World